Benefit IQ: AI Predictive Analytics Solution for Benefit LeadersBenefit IQ: AI Predictive Analytics Solution for Benefit Leaders

Certilytics Introduces Benefit IQ, an AI-driven Predictive Analytics Intelligence Solution for Benefit Leaders

April 2, 2025

April 2, 2025, ­­– Certilytics Inc., an innovator in delivering AI-powered healthcare data management and predictive analytic solutions for 10+ years, is launching Benefit IQ—the first AI-driven solution aimed at helping employers and benefit advisors leverage forward-looking intelligence to improve employee health and lower costs.

“After years of serving large healthcare organizations and working with a small group of Fortune 500 employers, we saw the significant impact our AI-driven predictive analytics were making in how quickly organizations could go from data to action, said Andrew Ottum, Executive Vice President. “Now we’re bringing this new, first of its kind solution to the employee benefit space because everyone deserves a chance to pay less for healthcare and live healthier lives.”

Benefit IQ, is built on Certilytics Healthcare Data & Prediction Platform – an AI-powered purpose-built, end-to-end enterprise technology platform. It leverages the platforms library of 1,000+ clinical, financial and behavioral predictive models to quickly and accurately provide proactive population health insights for any employee population.

With Benefit IQ, benefit leaders will be able to re-shape their healthcare management strategies to:

  • Go beyond just understanding risk trends and which conditions drove costs in the past to seeing future health risks by condition, high-cost claimants, ER overutilization, surgery risk, and more.
  • Identify savings opportunities in dollars to help determine which programs and strategies should be prioritized to have the biggest impact on costs and outcomes.
  • Optimize outreach strategies using an AI-driven engagement probability scoring model to see at the individual-level which employees are most likely to respond positively to changing their behavior.
  • Calculate the total cost savings or ROI associated with each program or strategy, including comparing costs with or without the program.

To see Benefit IQ in action, check out the on-demand webinar hosted on the company’s website. If you are interested in a full demonstration of the solution, please contact Certilytics.

About Certilytics Inc.

Certilytics is a privately-held company founded in 2014 to bring AI-inspired predictive models to organizations across the healthcare ecosystem, including health plans, providers, biotechnology, pharmaceuticals, large employers and government entities.

Utilizing an organically designed IT processing infrastructure, while also merging machine learning and software engineering, Certilytics has commercialized two distinct data logistics and analytic platforms.

These solutions are managing and extracting value from customers’ legacy data assets to reform existing workflows, processes and decision making - resulting in the use of AI-driven predictive analytics to help customers realize the true potential of their data and turn it into powerful insights.

Media Contact

Alyssa Read, VP of Marketing & Communications

Tel: 518-569-0600

Email: alyssa.read@certilytics.com